YouTubification of
 Operational Knowledge

Learning today happens through video—bring that power to your workforce.

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A man in a yellow vest and hard hat is looking at his phone.

Your know-how through videos

Record with your phone

Use the DeepHow mobile app to quickly capture expert knowledge on the spot. No fancy equipment or production setup needed.

Fast and easy editing

Designed for everyday people. AI automatically transforms raw recordings into step-by-step videos with dubbing and translation.

Translate and dub to 60+ languages

Capture once, make it available to your multilingual teams across the globe.

Intuitively organized video content

Provide offline and in-the-flow knowledge assistance powered by AI.

Everything you need for YouTubification

“We call DeepHow our USG YouTube.”

— Paul Bullock, Continuous Improvement Training Manager, USG

Multiply the impact of your operational knowledge with these integrations

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FAQ: The YouTubification of Operational Knowledge

What does "YouTubification" mean in operational knowledge management and manufacturing?

It means making know-how as easy to capture, watch, and learn from as a YouTube video, but in a secure, structured environment built for operators, frontline, and field employees. DeepHow turns complex procedures and tribal knowledge into short, searchable, step-by-step videos that anyone on the shop floor can access and understand.

How does DeepHow enable YouTubification for manufacturers?

DeepHow captures your experts’ knowledge, automatically segments it into digestible video steps, and makes it available across shifts, sites, and languages. It combines visual learning with verification and skills tracking, so you know who watched, understood, and can perform each task correctly.

Why is YouTubification important for the modern workforce?

Today’s frontline workers learn visually and in the flow of work. Traditional SOPs, PDFs, and manuals can’t keep pace with real-time production needs. YouTubification helps companies communicate faster, train more effectively, and retain critical expertise before it’s lost to turnover or retirement.

Is DeepHow just another video platform like YouTube or Vimeo?

No. DeepHow is purpose-built for manufacturing and skilled operations. While it feels as easy to use as YouTube, it adds enterprise-grade security, governance, and performance tracking. You control access, approvals, and analytics, ensuring every video stays accurate, approved, and audit-ready.

How are the videos created?

The videos in DeepHow come directly from your experts, who know the work best. Using the DeepHow app, subject matter experts record their processes, walkthroughs, or demonstrations as they perform them. Additionally, if you already have some videos, you can upload them directly to DeepHow. DeepHow’s AI platform then segments those recordings into clear, step-by-step instructions, adds captions and translations, and organizes them by task, skill, and site.

This means every video is authentic, relevant, and rooted in real operations, not staged training content requiring expensive production crews. Over time, your team builds a living library of visual know-how that captures exactly how work gets done across lines, shifts, and locations.

Is this just like recording training videos on YouTube?

DeepHow makes know-how as easy to capture, watch, and learn from as a YouTube video, but in a secure, structured environment built for operators, frontline, and field employees. DeepHow turns complex procedures and tribal knowledge into short, searchable, step-by-step videos that anyone on the shop floor can access and understand.

How fast can videos be updated?

Updates can go live in as little as 30 minutes, from shoot to share. When a subject matter expert reshoots a step, it can be reviewed, approved, and published almost immediately. If no editing is required, the new video can go from recording to live almost instantly, allowing teams to keep work instructions current and accurate without delays.

How are safety steps integrated?

Safety steps are built directly into each instruction to ensure consistent compliance. Mandatory Personal Protective Equipment (PPE) and Lockout/Tagout (LOTO) procedures can be visually demonstrated within every step of a workflow, customized to match your facility’s specific safety requirements. This helps reinforce correct behavior, reduce incidents, and make safety part of every task. 

How does DeepHow ensure content accuracy and governance?

Every video goes through a structured review and approval process. AI segmentation, human validation, and version control ensure every instruction remains accurate, compliant, and up to date. DeepHow also maintains an audit trail for regulatory and quality standards.

Is DeepHow secure for sensitive operational videos?

Yes. DeepHow provides enterprise-grade encryption and role-based permissions. Unlike public video platforms, only authorized users can view or share content. You maintain complete control over access and data security.

Can YouTubification help close generational and cultural gaps?

Absolutely. Visual instruction helps bridge language, literacy, and experience gaps across a diverse workforce. Workers from different generations and backgrounds can see exactly how a task should be done, making training more inclusive, consistent, and easier to understand.

DeepHow automatically provides subtitles and dubbing in more than 60 languages so that every employee can learn in their preferred language. This makes knowledge truly global and helps companies build a connected, multilingual, and multicultural workforce.


Ready to use videos to drive productivity?

Speak to our team to see for yourself.

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